As e-commerce businesses continue to grow, sales automation has become a crucial factor in the success of online stores. With the rise of BigCommerce, an e-commerce platform that supports businesses of all sizes, businesses can streamline their sales processes through BigCommerce Sales Automation.

In this article, we will explore the features of BigCommerce Sales Automation, including management, inventory tracking, and customer segmentation, and how they can help businesses achieve effortless growth.

Features of BigCommerce Sales Automation

Management

Management is a crucial aspect of running an online store. BigCommerce Sales Automation provides businesses with management capabilities that streamline their sales processes and improve their store’s operations. Companies can manage their stores efficiently by automating sales processes, reducing the risk of errors and inconsistencies. 

With Automation, businesses can automate order processing, shipping, and inventory management tasks. Automating these tasks allows businesses to free up time for other critical activities, such as marketing, product development, and customer service. This, in turn, helps to improve the overall performance of the online store, as businesses can focus on activities that drive growth and improve customer satisfaction.

BigCommerce’s integration with Atom8 – BigCommerce Automation allows businesses to automate their sales processes and manage their online store with ease. Atom8’s easy-to-implement workflows help eCommerce stores automate manual tasks to save time and enhance accuracy. Some popular automation is Auto-Publish Products, Auto-Assign Pricing, and Auto Add Customers to Group.

Inventory Tracking

Effective inventory management is essential for the success of any online store. Automation provides businesses with real-time inventory tracking capabilities, allowing them to monitor their inventory levels accurately. This ensures that companies can avoid stockouts and overselling, which can lead to dissatisfied customers and lost sales. By tracking inventory levels in real-time, businesses can also make informed decisions about restocking and purchasing new products, optimizing their inventory management.

BigCommerce Sales Automation also allows businesses to manage inventory across multiple sales channels. This is especially beneficial for businesses that sell on various platforms or marketplaces. By managing inventory across multiple channels, businesses can avoid overselling and stockouts, ensuring their customers receive the products they ordered.

Customer Segmentation

Customer segmentation is a powerful tool for businesses looking to improve their customer experience and increase customer satisfaction. BigCommerce Sales Automation allows businesses to segment their customers based on factors such as purchase history, location, and behavior. By segmenting customers, businesses can create targeted marketing campaigns, personalized recommendations, and special offers, which improve customer satisfaction and retention.

With an app like Atom8, businesses can also track customer behavior and preferences, allowing them to provide a personalized shopping experience. It can lead to increased customer loyalty and repeat business, which is essential for the long-term success of any online store.

CONCLUSION

By leveraging BigCommerce Sales Automation, businesses can focus on activities that drive growth and improve customer satisfaction, leading to long-term success in the online marketplace. If you’re looking to streamline your online store’s operations and improve your customer experience, contact us today to help you get started with automating your business.