How well your website navigates is critical to your customer satisfaction. A disorganized or overwhelming online store will definitely hinder your business’ success. Potential customers are going to spend their money somewhere else. Therefore, you need to make sure that important information, such as product visibility, is presented accurately upfront.
Businesses have their inventory updated all the time. It is frustrating to wait until a certain time, or even midnight to publish your product. Unfortunately, there is no pre-built BigCommerce feature to help merchants get away from this. But you can always use Atom8 as an automated publishing tool for your website.
Why do you need a scheduled release?
In some industries, the sales surge at around 6 A.M. or midnight. It is almost impossible for store owners to stay up every day to have their products updated.
In other circumstances, you might be on the way to update your inventory and you want to save it to publish later. If a schedule is unavailable, you might have to repeat thí process over and over again. Otherwise, it will add up your midnight tasks.
Many similar situations raised constant demand for a publishing tool in BigCommerce.
The Atom8 solution
Understanding this need, the Atom8 team released a feature that allows merchants to publish products whenever they want.
Atom8 works based on an If-then logic. If you want to turn on product visibility at a specific time, you firstly need to add product information in the store backend and make it invisible.
Then go to Atom8 and set up a workflow as followed:
TRIGGER: At 12:00 AM every Wednesday
Remember to choose trigger by time and select Weekly
ACTION: Choose Publish category page and fill in the categories that need publishing. In this case, I’ll go with New arrivals and Bedroom.
This allows you to publish the categories already created in your BigCommerce store but currently invisible on the storefront. Note that it is only applied for products included in both New arrivals and Bedroom.
Save the workflow and you’re ready to go.
Final note
With Atom8, you can automate your store in just a few steps. Interestingly, Atom8 provides an all-in-one solution with much more features, such as:
- Auto-categorize orders according to value, locations, etc
- Auto-segment customers based on demographics, spending, the total number of orders, etc
- Auto-tag customers on CRM, email marketing, and delivery platforms
- Auto-generate reports lists on Google Sheet
- Auto-notify of low-stock items, abandoned cart, or high-value orders
- Auto-tag high-risk orders, etc.
Install the app today to scale up your business performance!
