Sockwholesale – The secret recipe to streamlining inventory management

sockswholesale case study

About Sockwholesale Sockwholesale is an American footwear company that uses breathable Cotton Poly Blend to provide the perfect elasticity and high-quality socks. Besides the aesthetic factor, Sockwholesale’s socks are physician-choice diabetic socks that enable maximum blood circulation. They are ideal for patients suffering from edema, neuropathy, and diabetes, but they also are great for anyone that wants a great quality sock that won’t bind on the leg. Read our case study for Sockswholesale to learn more. This product is available in multiple lengths (Crew, Quarter, Low Cut, and Over the Calf) and in various colors and sizes. Sockwholesale became many American favorite brands not only because of its origin made but also its variable categories that are available anytime. So, what is the secret recipe for such streamlining inventory process? The common problem of the clothing industry Not just footwear, the clothing industry all has problems with inventory management because of multiple variants in colors, sizes, and materials. This became especially difficult for new businesses to forecast the most precise amount of inventory for the first year. Customers tend to browse endlessly through variants and would not want to end up with their favorites being out of stock.  From the very first day, Sockwholesale has been suffering the problem because one of its unique selling points is the ability to provide a wide range of variants for each product. While it is still difficult to get the stock on some specific variants, Sockwholesale must put on hold on those variants and make them available for the rest. The main problem was that merchants wanted to do wholesale business; they would like to buy from every variant, not just a few. The final decision can be wholly dependent on such factors.  And, Sockwholesale found BackOrder on the BigCommerce marketplace.  Here comes the solution BackOrder is proud to be the only solution on BigCommerce, and from the very beginning in 2021, Sockwholesale has trusted us with their many variant products. Using BackOrders, they can showcase their long list of materials such as acrylic fibers, bamboo yam, combed cotton, and many more without worrying about their supply chain issues.  After going on trial for two weeks, Sockwholesale has signed up for Enterprise Plan Store for almost two years now. Sockwholesale set the BackOrders for some product variants that could go out of stock or delayed due to the influence of pandemics or wars while setting the backorder threshold for in-stock variants to 0. Using BackOrders results in significant revenue savings and an opportunity for Sockwholesale to find a stable supply for such backorder variants. We hope that reading this case study on Sockswholesale has helped you advance your inventory management skills.

How To Improve B2B Customer Experience

a video call to provide b2b customer experience service

Increasing the sales volume is extremely important for business development. However, this depends on many factors, including the B2B customer experience. Great customer service facilitates existing customers’ salability and spreads a good image to prospective customers. To ensure strong customer service, you should take into account some basic rules.  Create a detailed plan with requirements A solid business plan is essential to increase customer experience. You should be aware of your business goal, product category, and customer profile to guide consumers through a satisfying journey. Specifically, a customer profile contains a detailed description of your primary and secondary customers, including demographic and behavioral information. Once you follow the plan properly, it will help you generate more sales.  Determine the right technology Human agents are often more interactive. However, a 24/7 presence is almost impossible. Therefore, you should integrate technology to help deal with customer inquiries all day long. There are different types of technology in the market. The key is to choose the most suitable app for your store, considering its functionalities, support, and prices. Remember proper technology always helps a business to grow fast.  Build an eCommerce team You have to build a B2B customer experience team where every member is capable of helping your customers with registration, order booking or payment methods, etc. The team should be experienced and have strong technical and analytical skills. This makes it easier to deal with a lot of customers at a time should you not have a support technology.  Train operational and customer service team If you are providing B2B service, then a strong customer care system is highly significant. Your client companies might call anytime during office hours. Hence your staff should be able to understand customers’ problems and offer a workable solution. This help satisfies clients need and strengthen your credibility.  Run marketing campaigns for new and existing customers Marketing campaigns are also important to serve your customers’ needs. Both free and paid campaigns are needed. They help generate more leads and increase the profit ratio. This in return increases the customer base and effectively converts a potential customer into a new customer. B2B eCommerce might be challenging. Thus if you want to grab a large order quantity from the market, strong customer service is a must. The greater experience you provide, the more distributors and businesses will be able to generate profit.  Always follow the above-mentioned points and strengthen your B2B customer experience. This will always help to generate more revenue. If you’re interested in looking for an effective automation app with affordable pricing plan, you can discover our Atom8 automation apps on BigCommerce and Shopify platform: Atom8 on BigCommerce: Atom8 on Shopify:  

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