Top integrations for your B2B eCommerce business
Wholesale businesses have traditionally relied on phone orders and in-person sales. However, to succeed in today’s competitive environment, more and more firms are spending more of their efforts on Business-to-Business (B2B) eCommerce. According to Forbes, B2B eCommerce is one of the fastest-growing segments for new and established companies. Today, 73% of millennials are participating in the B2B purchasing process. Therefore, the demand for expanding to B2B eCommerce is increasing. In this post, we will mention the top B2B eCommerce integrations listed below will be the weapon to help your business thrive. The must-have B2B eCommerce integrations 1. Payment gateway integrations Nowadays, it is standard in B2B businesses to be able to accept a variety of payment methods. Hence, payment gateway integration is an elemental part of this list. Digital B2B payments solutions accelerate the issue, receipt, and processing of payments, all of which can increase a company’s cash flow and enhance the checkout experience. All in one sentence, it should be convenient and easy to use. The best payment gateways for B2B eCommerce: Adyen PayPal PayPal powered by Braintree Checkout.com Authorize.net Stripe To know deeper details about the best ones for eCommerce platforms, you can refer to our other posts about Magento and BigCommerce top payment gateways. 2. Inventory management system Inventory management is critical in businesses today, particularly eCommerce firms. It helps B2B resellers streamline their supply chains and execute the complex processes required by their B2B buyers. The best inventory management softwares for B2B eCommerce business: Zoho Inventory Management QuickBooks Commerce Fishbowl Stitch Labs Demand in assume is hardly accurate as in reality, it may be much differ. Hence, allowing for backorders will ensure that you continue to earn revenue and do not disappoint your customers. To be more specific, backordering allows customer to purchase out-of-stock products and what they bought will be dispatched as soon as possible. BackOrder is a powerful app on BigCommerce that helps online merchants manage and fulfill backorders effectively. So, if you are opening a BigCommerce store, you can explore it here: The app allows your customers to purchase even with 0 inventory 3. Shipping software integrations It’s no surprise that shipping software is in high demand in the eCommerce market. However, many people are unaware of the benefits of this program. They continue to do shipping processes manually, which end up hurting their sales. Shipping software is designed to help you manage and optimize your shipping procedures, save money on shipping and boost customer happiness with on-time delivery and simple returns. The best shipping software integrations for B2B eCommerce: Easyship Shippo EasyPost Shippit OrderCup 4. E-commerce Customer Relationship Management (CRM) integrations CRM integrations power many B2B processes, such as more precisely segmenting customers, estimating customer lifetime value, empowering customer-facing user features for obtaining authorized account details, and automating marketing processes and building customer loyalty based on current trends. With many outstanding advantages, it’s no surprise that well-known B2B firms are interested in CRM software development. The best CRM integrations for your B2B business: HubSpot CRM Zoho CRM Freshworks CRM 5. Email & Marketing Automation integrations Have you known that personalized emails have a 15% higher click-through rate, and you can do each personalized email with automation tool? It’s no secret that your customers’ inboxes are crowded with competitors. As a result, you must stand out, be more relevant, and understand what inspires your target audience. Choosing the correct tools is vital in this process. Yes. It’s about automation time! Not to mention, Email & Marketing automation even enables you to create integrated campaigns that are delivered at the right moment and bring value to your leads. In addition, it has the ability to save considerable brand resources and cash with the proper setup and plan. The Outstanding Email & Marketing Automation apps: Atom8 Klaviyo MailChimp HubSpot Keap 6. Point of Sale (POS) Software Point of Sale (POS) system is quite necessary for B2B businesses, including brick-and-mortar stores and eCommerce. The POS integration aid in the collection of vital customer information, the analysis of sales and customer data, the provision of simple inventory control, and the inclusion of features such as loyalty programs and omnichannel sales assistance. Because there is so much more to it, it is always best to find a development solution provider to assist you if you aren’t ready to do it on your own. ConnectPOS is one of the leaders in this field, they’re ready to customize your store channel preference in order to provide the best integrated POS system service. 7. Customer support platforms: Live chat & Help desk Not only B2B eCommerce platform, but any kind of eCommerce business also need it. Live chat can be used by B2B enterprises for sales and lead generation. Customers regularly utilize live chats to ask brief queries about products or services, as well as to clarify brand information. It enables businesses to give a personalized selling experience as well as excellent customer service. Now you should have a live chat & help desk on your store for immediate customer support! Final note When entering in B2B eCommerce game, there are many challenges that your business will face with. Having the base knowledge about necessary B2B eCommerce integration tools will help your business go through difficulties much easier. There are much exclusive benefits when starting a B2B business. Thinking about converting your store to B2B platform? If you are owning an open-source Magento store, now GritGlobal offers a B2B transformation solution with an affordable pricing plan. You can visit its headless approaches here:Now you can convert your open-source Magento into B2B platform without effort
Is Magento the right platform for your B2B eCommerce business?
Magento for a long time has been considered a savior for businesses of all sizes. There are many reasons to explain this fact. In the blog today, we will dig down and answer the question “Is Magento the right platform for your B2B eCommerce business?” User-friendly Building an eCommerce store means that you have to create a user-friendly site. But this when building on Magento will be really simple and you will not have to worry too much. Since many features will make your website attractive and intuitive. Magento can be easily integrated with ERP systems or CMS to make product acquisition smooth. In addition, it also offers fast checkouts, which is really a remarkable advantage for B2B customers. Bulk Ordering Support There is a fact that B2B customers buy products in bulk and big amounts, compared to B2C customers. Therefore, it would be so convenient once your site has bulk order processing features. Using Magento, Navigation of products is easy, advanced filters to search products. Furthermore, it allows customers to copy products from previous orders to make checkouts even faster. Access to Business Financials In Real-Time As an owner, when building an eCommerce store, you will expect the platform allows you to access your financial state anytime and update to make decisions. Magento is a platform like that. It gives real-time information about your trading account. Hence, you can use this real-time data by keeping watch on assets and liabilities. Efficiently Segment Customers Just the same as in B2C, in B2B, you have to define a segment of customers. This is an essential action as you can customize the buying experience. It is also easier for you to track buying behavior, to make attractive promotions and discount offers. In one word, when you know your customer, you can easily take care of them. As a matter of fact, by getting Magento Development Services from a trusted company, you can simply define groups of customers into different segments depending on attributes like Order history, Ordering quantity, and so on. Custom Quotes for Each Customer The process of B2C might be simple, however, for B2B, it involves much more complications and steps to convert a lead to buying. In detail, as customers order in a big amount, long negotiation between buyer and seller happens, so custom quotation plays a big role for breaking the deal. Magento has inbuilt modules to generate customized quotations base on specific requirements. This helps to boost your sales. Negotiation is a crucial part ofB2B business so Magento understands this part and provides a smooth process for custom quotes and price negotiations. Conclusion Above are some reasons why Magento is the right platform for your B2B eCommerce business. Magento eCommerce platform provides an efficient and seamless buying experience to B2B customers. If you are going to start your online eCommerce store then you can get the benefits from the Magento platform to streamline your business. If you wish to convert your open-source Magento store into B2B format, GritGlobal has now offered a B2B platform exclusively for eCommerce merchants who wants an open-source eCommerce platform with an affordable pricing plan. You can discover here: Converting your Magento store into a B2B format website can’t be easier with our service.
