Darwin Microfluidics: Cutting manual ops by 80% with Atom8 automation

Darwin Microfluidics: Cutting manual ops by 80% with Atom8 automation “Quote handling and order updates used to take constant follow-ups. Now the right people get notified at the right time, and customers get answers sooner.” Vincent, CEO, Darwin Microfluidics Joyce van Rossem – Head of E-commerce Try Atom8 Now Problems Manual Price List Assignment: Assigning price lists to new customers based on their location was a tedious, manual process that delayed onboarding and impacted operational efficiency. Handling Quote Requests: Managing quote requests required significant manual effort, causing slower response times and potential delays in assigning quotes to the appropriate sales representatives. Disconnected Systems: The lack of integration between BigCommerce and Avalara meant manual data updates, increasing the risk of errors and slowing down workflows. Solutions Automated Price List Assignment: Simplified the process of assigning price lists to new customers based on location, reducing manual effort. Streamlined Quote Requests: Automated notifications for quote requests let the team access quote details directly via email, speeding up the assignment process. Error Handling Workflow: Enabled real-time error notifications and node data storage for better workflow testing and faster issue resolution. Integration with Avalara: Ensured seamless data synchronization between BigCommerce and Avalara, eliminating manual updates and reducing errors. Darwin Microfluidics: A Trusted Partner for Researchers Worldwide Darwin Microfluidics began in 2017 in Paris with a clear focus: make it easier for research teams to source reliable microfluidic components and set them up correctly. They distribute a curated range of products, including chips, pumps, and valves, tailored to real lab requirements. Among the primary challenges was managing inventory efficiently to meet high customer demand. Large wholesale orders often exceeded on-hand stock, presenting a persistent stockout issue in an otherwise technology-driven operation. We’re thrilled with the service and swift adaptability of BackOrder & their support team, which puts customer needs at the forefront. Joyce van Rossem – Head of E-commerce Their scientists and engineers work closely with customers on technical questions, troubleshooting, and configuration choices. That mix of products and expertise, supported by global shipping, makes Darwin Microfluidics a go-to partner for labs building custom microfluidic systems. Automations Darwin built with Atom8 After adopting Atom8, Darwin Microfluidics standardized several workflows that previously depended on manual checks. These automations keep their BigCommerce B2B operation moving while supporting international compliance needs. Tax & compliance: EU VAT number checks run automatically, while product tax and customs fields stay in sync with Avalara to support DDP transactions. B2B process automation: When a new company is created, the correct price list is applied based on predefined rules. New quote creation also triggers a sales notification, so reps can respond faster. Order & shipment communication: Status changes, shipment events, and product-specific rules trigger customer and internal notifications, keeping everyone aligned without manual follow-ups. Operational alerts: Specific order comments and exception conditions generate internal alerts, prompting admin action before small issues turn into delays. 80% Reduction in Manual Effort Automating workflows like price list assignments and tax compliance cut manual tasks significantly, freeing up the team for critical work. 50% Faster Quote Turnaround Time Streamlined quote notifications helped the sales team respond much faster, boosting customer satisfaction and deal closures. Darwin Microfluids & Atom8 – Partnership for Workflow Efficiency After rolling out Atom8, Darwin Microfluidics turned several manual steps into dependable workflows, from price list assignment to quote notifications and compliance checks. That shift keeps operations steady as order volume grows and gives the team more time for customer support and technical guidance. Ready to revolutionize your sales strategy? Contact [email protected] to learn more or share your experiences with our solution. Take the next step toward efficiency and growthDiscover how Atom8 can revolutionize your workflows!Try Atom8 Now

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Lexair: Communicate Excellence with Atom8​

​​​​​​Lexair is a global communications tech firm that serves government agencies and B2B customers. Lexair uses Atom8 to streamline its customer segmentation process!

Ultralight Outdoor Gear: Reach New Heights with Atom8​

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Hobby Store Group: Performance Push with Automation

About Hobby Store Group Hobby Store Group is one of the European leading transporting toys and gift retailers. The company prides itself on stocking and delivering some of the famous model railway and aviation brands in more than 100 countries. Both of their stores – Aircraft Model Store and Railway Model Store – are implementing Atom8 Automation in daily operations.  A push in business performance Being a large transportation model retailer, Hobby Store Group has to deal with thousands of orders per day. The listing and fulfillment process took up a lot of time and human resources. The company’s staff had to repeat the same tasks over and over again, from labeling products to adding order notes and informing the delivery partner. Manual operation is clearly not an appropriate choice for the business. If they want to make a leap in business development, automation is required for as many repetitive tasks as possible.  Automation in inventory management One issue within inventory management is to highlight new products on the storefront so that visitors know about your offer as soon as they arrive at the website. Initially, staff had to go through every product page and add them to a category. However, for a store with hundreds of products like AMS or RMS, manual adding and removing is extremely daunting.  Therefore, the solution is to set up a workflow to put a product in a given category when the inventory level is updated in the store backend. With this, their staff only need to fill in the stock level without worrying about the later steps.  TRIGGER: When the product information is updated CONDITION: If the inventory level is greater than 0  ACTION: Add the product to a category: New arrivals DELAY: After 30 days ACTION: Remove the product from a category: New arrivals Automation in order management HSG was able to decrease the inbound number of tickets from customers by automating their email chains. Customers are informed immediately of their order status and any potential delay. On the other hand, Atom8 can also notify their internal team of special orders, important tasks without having to check every day and get their hands off various manual tasks, for example: Segment customer by purchase history Email promotion to customers when they met the condition Auto-merchandising according to inventory level Wrapping up Overall, Atom8 was “a very good software that allows us to create automation for repetitive tasks. The software is very easy to use and gets quite a lot done”. Hence, HSG was able to get started quickly even when they had no prior experience with any automation app, especially with complimentary customer support to make sure all confusions and issues are cleared asap.

Franklin Energy: Automation for Discount Programs

About Franklin Energy  Franklin Energy is an industry expert in designing and implementing grid optimization programs for utilities, state, and municipality clients in the United States and Canada.  Over 20 years of establishment, the firm has expanded beyond the commercial and industrial sector to be a full-ride provider of energy efficiency and demand response solutions. These days, their service contains 3 main categories, which are programs, platforms, and products.   Struggles to find an automation solution Operating within 3 different sectors at a time, Franklin Energy has been constantly looking for the best automation solution that can effectively reduce the number of repetitive tasks.  Their most urgent need was to schedule discount offers with a percentage off such as “20% off” or a set amount, such as “save $14” depending on the type of products. In addition, Franklin Energy’s staff were frustrated with having to wait until midnight or the opening of a business day to publish themes, product categories, and pages. Therefore, it’d be better to have a full-stack automation platform taken over them all.  However, previous solutions have yet to fulfill their ambition, until they came across Atom8.  Why Atom8? Atom8 prides itself to be the first automation platform for BigCommerce merchants. The app comes with easy-to-use workflows, not to mention several pre-built templates that can be utilized immediately. It only took the team a little time to get familiar with the app interface and activate their first workflow.  More importantly, Atom8 allows Franklin Energy to schedule multiple events simultaneously, regardless of the time, place, and discount rate. To do this, they need to set up a workflow following an If-then logic. 1. Choose the time and date on which to publish the sale price 2. Set the workflow condition. In this case, the action is applied to all products included in the Sale category. IF any of product categories match the following: Name is equal to Sale 3. Set the action to perform THEN change the product sale price into a discount of 20% and make it visible on the storefront DELAY for 24 hours THEN remove the product from the sale category and make it invisible on the storefront Apparently, Atom8 allows the merchant to expand the promotion duration to serve the best of their customers. “It seems like the possibilities with scheduling changes in the store is almost endless.”  Thanks to Atom8, Franklin Energy now has less manual work. By streamlining their business operations, the app also contributed to raising the company’s overall customer satisfaction.  Additionally, the company found the Atom8 customer support team exceedingly professional and responsive. “The customer service is more than accommodating and willing to help out with any issues,” said Jamie Fiore – the retailer’s representative. With that being said, the team has ever since trusted Atom8 for its robust functionality that smoothes their omnichannel business strategy.  Moving forward Franklin Energy has noticed a significant performance acceleration compared to previous years thanks to the Atom8 integration and effective workflows. Hence, they decided to apply Atom8 to nearly 20 other BigCommerce stores they are managing. Recently the Atom8 team has released the new Action feature: Change product sale price on the variant level. Once this action is triggered, the sale price will be applied to every variant in the parent product.  “There is nothing to complain about Atom8”.  

SunglassLA: Summer sales campaigns with Atom8

What Sunglass LA needed for their biggest sales campaign yet was an automation tool that helped reorganise the store’s data and automate repetitive tasks. And they found exactly what they needed