E-Commerce analytics 101: A marketer’s guide to better understand your customers with data
![E-commerce Customer Analytics](https://cdn.gritglobal.io/uploads/2020/09/photo-1592500305689-d435652c10aa.jpg)
A great e-commerce marketing is not just about email marketing, social media strategy, and paid advertising. Even if your business possesses all the most sought-after channels, how do you decide where to spend your time on those channels? The answer lies in your customer analytics.