Best BigCommerce Apps To Grow Business
E-commerce companies need to concentrate on using proper marketing channels to attract their target audience’s attention. This can include optimizing search engines, social media marketing, the marketing of content, affiliates, emails, or any other type of form. In addition, there are best BigCommerce apps that allow online stores to leverage their customer acquisition and brand value. Mailchimp Email marketing is efficient in expanding sales volume. However, it takes time to manually send emails to hundreds of customers, especially verification emails for each order. That’s why you need email marketing automation to streamline your tasks. One of the best apps on the market is definitely Mailchimp. For instance, you may use Mailchimp to assign an abandoned cart mail automatically when you exit your website without purchasing the items in your ship. You can also send a multiple email drive to re-engage delayed consumers or send existing consumer suggestions and exclusive offers. Furthermore, there is also a reporting feature that demonstrates how strong email subscribers are involved. For example, the data shows email subscribers who open emails and click on the links. You can also view revenue reports to see whether your emails influence sales. Facebook Ad Extension With more than 2.7 billion active monthly users, Facebook ads are one of the best ways to reach your target audience. New users often get confused on Facebook ads for it takes time to understand various factors such as budgeting or defining an ideal end-user. Therefore, Facebook Easy Ad serves as a shortcut to make ads. You don’t need to be a social media expert to set up an effective ad. Rather, the app allows you to connect your product catalog to Facebook to use dynamic ads. It also helps distribute the ads to the right people at the right place on Facebook using your store data. Google Shopping by Sales&Orders Sales&Orders is one of the best BigCommerce apps that help merchants boost traffic and increase sales by setting up product feeds and ads on Google Shopping. The app provides full control over what customers are shopping for and how they can adjust their feed to be as attractive as possible. In doing so, it ensures that there is no mistake or discrepancies found between platforms. Besides adding and removing products, you can improve your product data quality by dynamically mapping your products to their respective Google Product Categories and setting up shipping and taxes at an account level. The app also offers multi-layer reports to review accounts, campaigns, ad groups, and even product-level performance stats. With Sales&Orders, you don’t have to worry about the error of manually converting your store into Google Shopping anymore. BackOrder BackOrder, as indicated in its name, assists BigCommerce merchants in serving demands for out-of-stock items. Out-of-stock, on average, can cost merchants ~8-12% total revenue, which might damage the business if it keeps happening. Now rather than driving customers to another store, the app allows them to order the product as if it’s still available and receive it in the future. With the newest version, the app allows store owners to set up a threshold in which your products can be backordered. There are also reports on the total amount of backordered products and total backordered items. This keeps you informed about the salability of your store in order to adjust your strategies if needed. Atom8 Among the apps, Atom8 is the best workflow automation platform on BigCommerce. The app helps optimize your business by automatically reorganizing tasks, streamlining processes, and feeding data to other customer-facing applications such as Mailchimp, Google Sheet, or ShipStation. It empowers BigCommerce pos merchants to be more productive by taking over all the repetitive operational work. Some of the app features include: Auto-categorize orders (based on value, locations, etc) Auto-segment customer (based on demographics, spending, the total number of order, etc) Auto-tag customers on CRM, email marketing, and delivery platforms Auto-generate reports & lists on Google Sheet Auto-notify of low-stock items, abandoned cart, or high-value orders Auto-detect and halt high-risk orders All in all, having the right app not only saves your time but also helps grow your store faster and more strategically.
Workflow Automation Tips For Small Businesses
Automation has become an integral part of life in every way. Thus, the sooner your business embraces it, the more you’ll be equipped for future challenges. Automation takes after all the manual processes of your business. Every minute is valuable for the survival of a small business. Good time management would distinguish between failure and success. That’s why using workflow automation is a must for small businesses to maintain a smooth operation. The app helps reduce labor costs, speed up operations, and increase profits. Saves time A small business requires automating things to save time. It requires defining the rules and to automate the process. Workflow automation makes it easy. Using workflow automation with CRM triggers actions. It allows sending to the right person the right message, and not missing any lead. Email Automation Do you have all your contacts in your database and are they dormant? It means you are not making proper use of the workflow automation. Email marketing automation helps to convert leads to customers and encourages existing customers for additional upsells and purchases. You do not have to prepare generic messages, email lists, or schedule manually the events. You have to set up email automation and the rest will fall in place. For email automation: Create a workflow with a specific trigger to send automated emails. In case there is a new contact, add an action to include them in the list and hand out your email accordingly. Workflows may be created and customized by sending automated mail or through missed call marketing on receiving a missed call. The SMS gets automated with a trigger and there is an SMS promotional service. Send a welcome email to new subscribers Happy Employees Workflow automation for small businesses should be applicable for internal management. This includes vacation approvals, reimbursement of mileage and travel, and more cut into the time of employees leads to overall happiness. Again, paper documents can easily get lost on desks, buried in email threads, or go in wastebaskets, and are forgotten. In contrast, automation software routes the request directly to approval without the need for paperwork. You can create dynamic forms by auto-filling the fields from your SQL database with known information or avert your employees from key-in of incorrect information, like wrong dates. Automation makes it easier to address employee’s requirements faster and without unnecessary communication and manual labor. Lead Nurturing Collect or generate leads from multiple sources. If you are unable to manage the leads, you may be wasting time, money, and marketing resources. Send automated emails as a series to an early stage and pre-qualify them before handing them to the sales team. Workflow automation also allows for customer segmentation based on demographic and psychological information. Another way to nurture leads is to automate social media schedules. With automation, you don’t have to worry about repetitive task anymore.
