While establishing an offline store needs the business runner’s rent the revenues, and build the outlets, starting a Magento B2B eCommerce business needs a B2B website. Therefore, we are here today to instruct the beginners, who are planning on a B2B website implementation to run an eCommerce business on Magento platform.
Ultimate Guide To Magento B2B Ecommerce Implementation
Pre-develop Your Website
It is undeniable that a website is a place where all the transactions take place; therefore, it needs to meet the demand of buyers. As the business runners, you need to identify your target customers to know what they need and how they shop on your website. The B2B customers are more complicated as the buying decisions will be made based on the agreement of various individuals. The web implementation needs to stick to customer behaviors and preferences, including interface, visuality, design, content and so on.
When you are beginners, the human and financial resources are big problems that you need to take into consideration when implementing a website. You need to weigh whether you should hire an agency or use your IT team, depending on your demands and capabilities.
As the new businesses, different owners will have different goals for your eCommerce selling. For example, while business A wants to attract new buyers; business B wants to strengthen customer shopping experience and business C wants to build customer trust. The variable goals will lead to variable ways in web development so you need to fix your goals first and then build your Magento web following your criteria.
Conduct Your Website Development
When you finish all the pre-steps, it’s time to conduct your implementation. The first thing you need to think about is choosing the platform. Magento Commerce is considered as one of the most outstanding non-hosted B2B eCommerce so maybe you don’t need to be hesitant too much at this step. Magento Commerce is open-source software and you can download and customize in your own styles. Moreover, Magento Commerce also brings various B2B features which can support during your B2B operation.
Next, don’t forget to buy a domain and server hosting for your Magento website. A lot of eCommerce beginners neglect this step although it is really crucial. While the domain can identify your website, server hosting plays as a security wall to protect your website content. Moreover, the hosting can allow various customers from different locations to get access to your eCommerce website effortlessly.
If you want to build an awesome first impression with customers, you should invest in website templates to enhance customer engagement and communicate with them effectively.
Test Your Website
Before launching your website, you should double-check its performance. Firstly, you need to check all the links and bugs during your surfing. Secondly, run your website on different devices to test whether it is compatible and smooth on different devices.
Release Your Website
If you assume that your web can be launched, you can release your website. To maintain the outstanding and smooth performance of your website, you need to conduct an annual examination to identify potential bugs and evaluate your selling performance with the new web, then you need to adjust your web appearance according to customer feedback, and upgrade the process if necessary.
Add Essential Magento B2B features
A B2B eCommerce website can not serve B2B customers if it doesn’t have B2B features. Magento Commerce provides users with various B2B features to support B2B transactions. Moreover, you can try the B2B platform from GritGlobal which offers a full package of B2B features, including B2B accounts, B2B catalog, quick order, bulk order, quote request and so on. Instead of installing many Magento extensions for each business task, utilizing only the B2B platform can help business runners have enough B2B functions and maintain smooth web performance.
With our guides, we hope you can start your Magento B2B eCommerce web implementation with confidence and appropriate approaches.