7 amazing BigCommerce add-ons to try right now
To optimize the productivity and customer satisfaction, the BigCommerce sellers usually choose to take advantage of applications with awesome features and simple manipulation. BigCommerce app marketplace provides a huge amount of selections so you may be overwhelmed. Therefore, we are here today to introduce the 7 most amazing eCommerce add-ons that you should try right now. 7 Awesome BigCommerce Apps For Your Store Product Recommendation Product recommendation app from GritGlobal is a helpful BigCommerce add-on that supports the businesses in up-sell and cross-sell strategies. With this application, the businesses can set the rules related to the product suggestions. Those are pages displayed, cart items, product values and time activation. Moreover, it can personalize the product recommendation, messages with tailor-made headlines and descriptions. Also, the Product Recommendation app from GritGlobal can export the performance report after upsell/cross-sell campaigns. It helps the sellers evaluate the effectiveness of their rules and improve their strategies if necessary. Atom8 In the modern eCommerce world, a lot of businesses have started to automate their business tasks to stay productive. Atom8 is an awesome application that can help the business runners with various business tasks. It can take part in the order categorization process. Which includes exporting order information into Spreadsheet, adding shipping notifications and adding notes on special orders. Moreover, Atom8 also helps businesses in customer management such as customer segmentation and sending personalized email marketing. Besides, you can use it for sending real-time notifications, data management and web content management. BackOrder Out-of-stock is not a strange issue for eCommerce businesses. Backorder is one of the most effective approaches to solve these problems. And the BackOrder app from GritGlobal may be the best choice for BigCommerce merchants. All you need to do with this app is install and set all the products as backorder. Whenever they are out-of-stock, the customers can place them as normal and receive the shipment at a later date with real-time email tracking notification. Sweet Tooth Sweet Tooth is a loyalty solution for BigCommerce businesses to create and maintain customer relationships. This app can evaluate the customers’ loyalty and then group them into suitable segments. Which is based on how many points they have got for their finished orders. Then, you can set the point rules and app themes to attract more customers and motivate them to shop in your store with this app. Optimizely Optimizely is a powerful solution when you need to conduct testing such as A/B testing. This application can help you find out the most suitable options for your stores as it allows you to create and track your goals; test your BigCommerce stores on different browser platforms and export the final report for performance evaluation. Read more: Bigcommerce upsell AfterShip AfterShip comes with the features that all the customers need: shipment tracking. This app can help customers follow their shipment delivery via automatically-generated tracking URL via only one click. Moreover, AfterShip also notified the sellers of some abnormal points of shipping procedure and potential problems that need to be solved immediately. Sellbrite If you are selling on various eCommerce channels and even offline, Sellbrite can help you to control, manage and monitor your products across sites. So that it can keep your product centralized and automatically update product status on the general dashboard to help you keep track of the inventory better. Also, Sellbrite can give you an overview of selling performance by selling reports. Conclusion Your BigCommerce store may become extremely powerful if it can add those awesome add-ons. Therefore, you can invest some of them to empower your store’s operation and boost the revenues as well.
Is your BigCommerce store losing money at checkout?
Checkout is an almost successful but sensitive stage. Every step in the checkout process needs to be conducted carefully. So that you can reduce shopping cart abandonment, enhance customers satisfaction and boost revenues. Therefore, our article today will tell you some tips to achieve successful orders at the checkout stage in your BigCommerce store. Tips To Get Successful Orders At Checkout On Your BigCommerce Store Get Rid Of Unnecessary Requirements There are so many stores which require customers to have accounts on their stores for placing orders. If the customers do not have accounts, they can not finish their orders. While this approach can help the businesses to attain valuable customer data and keep in touch with them thereafter, it can delay customers’ ordering process and even prevent them from finishing their orders. It would be better if the customers can place orders without an account. After that, you can ask for necessary customer information to enrich your customer data; or suggest accounts creation for membership programs after they finish their orders. Build Single-Page Checkout Too long and complicated ordering processes can consume a lot of time and cause shopping cart abandonment. It’s necessary to spend two or three pages for the checkout process while all the tasks such as filling information, choosing payment methods, applying coupons, choosing shipping services can be done on only one page. Single-page checkout can reduce the complexity and save a lot of time. Don’t Ask For Unrelated Information In the filling information step, the sellers want to ask for a lot of information to utilize customer data. However, asking for unrelated information can make customers uncomfortable and abandon their shopping carts. The sellers only need to ask for essential information and put other information in the “Optional” area. The businesses can display some suggestions to encourage customers to provide more information to maintain customer relationships but remember that information is optional. Show Clear Return Policy And Payment Security Another barrier that prevents customers from finishing their orders is the shipping fee. Therefore, the businesses should cut down on the shipping costs; or give the customers free shipping code when the order value reaches the minimum amount. Moreover, at the checkout page, the business should display a detailed return policy to alleviate the customers’ concern when they doubt their decisions. If the businesses can offer them hassle-free returns with a refund guarantee, they can cross out a lot of causes which are related to cart abandonment. Moreover, the stores need to let customers know that all the payment methods are safe and their money is protected. Read more: Bigcommerce upsell Utilize Cross-sell One of the most effective approaches that help the businesses earn more at the checkout stage is cross-selling. The business can recommend some related products which are in pair with or related to the in-cart ones to help customers to have more selections and better experience. Moreover, you can add cross-selling strategies into your cart abandonment emails to encourage customers to come back to your stores and continue their shopping journey with more product options. Conclusion With our recommendations, we hope that your BigCommerce store can minimize cart abandonment and get successful orders at checkout.
BigCommerce platform in 2024 – an honest review
BigCommerce is always on top of the most worthy eCommerce platform for various businesses. However, there are some drawbacks that the eCommerce business runners should take into consideration when starting doing business on this platform. Our article today will give you a detailed review of the BigCommerce platform in 2024 in different aspects. Realistic Pros And Cons Of BigCommerce Platform Basic Functions Firstly, we evaluate the basic functions of the BigCommerce platform. About the product presentation, BigCommerce allows businesses to add photos, animation and short videos to the product introduction section. Moreover, BigCommerce allows you to arrange all of them logically and attractively in different ways to enhance conversion rate. There is also a bonus that BigCommerce supports sellers to create product variants and then the customers can use “Option Sets” to find their product more quickly. BigCommerce also helps you to reduce cart abandonment that allows you to contact customers who abandoned their shopping carts. Moreover, BigCommerce also displays customer reviews and allows customers to add SKUs. Checkout Stage Secondly, we are going to take into consideration some functions related to the payment and checkout stage. BigCommerce provides both online and offline payment methods. It can integrate with PayPal and other online credit card payments without additional transaction fees. This platform also supports the sellers with digital products as it is able to limit the downloads and set expiration dates for the items. The large businesses can take advantage of BigCommerce to create customers accounts and assign them to suitable store credit to offer different deals for different segments. The discounts and promotion codes can be applied and automatically activated with a pre-set amount, date and customer account. BigCommerce can calculate the shipping fee automatically based on the product values, product sizes in accordance with delivery services such as UPS, USPS, FedEx, etc. BigCommerce Backend Backend is considered as the backbone of a platform so we need to consider the backend of BigCommerce. BigCommerce supports the businesses with the fulfilled inventory management; as it allows the sellers to track the stocks by product sizes, colors and functions. This platform allows the sellers to export and import product data via CSV file and analyze selling reports by integrated Google Analytics. Moreover, whenever the users struggle with the backend, BigCommerce customer service can support them via FAQ, chat, email and telephone. BigCommerce Theme BigCommerce is a real user-friendly platform that brings customers a large number of features and extensions with simple manipulation. It provides various professional and up-to-date templates which are also easy to access and compatible with mobile interfaces. They also allow users to customize the BigCommerce theme by colors, fonts and layout. Read more: Bigcommerce upsell Pricing Plan The cheapest plan BigCommerce offers is BigCommerce Standard at $29.95. The price is the same as other popular BigCommerce platforms such as Shopify, Wix and Squarespace but it brings more comprehensive features. Besides, there are BigCommerce Plus, Pro and Enterprise which have more features related to maintaining customer relationships and productivity improvement. Conclusion With our reviews of BigCommerce platform in 2024, we hope that you can evaluate BigCommerce clearly and accurately to decide whether it is suitable forwith your eCommerce business.
5 Proven Email Automation Hacks For Magento Stores
Sending out emails to customers is always one of the most engaged approaches to communicating with customers and maintaining long-term customer relationships. However, dealing with a large number of customers may cause a complicated procedure and potential mistakes. Therefore, we are here today to tell you some proven email automation hacks for your Magento stores. So that you can simplify the email process and communicate with customers better. Best Tips For Your Magento Email Automation Create Email Templates First and foremost, you need to build email templates by choosing pre-built email templates, customizing your own ones or editing the pre-made ones. Magento provides various templates in 12 categories including checkout emails, newsletter, product alert, sales, User, Wishlist and so on. The businesses need to choose the most suitable templates for each purpose to optimize the conversation. To see all the templates, you need to click Add New Template. If you want to take advantage of pre-made templates but add on them customized elements, you can add a logo to the email templates as a JPG, JPEG, PNG or GIF files. Also, you can customize the pre-built templates by doing the following steps; Click to Marketing → Communications → Email Templates → Add New Templates. Therefore, you need to set a name for your Template name to find it more quickly and fill in your email main subject into Template Infor. Moreover, if you are acquainted with HTML and CSS, you can create a completely new template on Magento. Launch Follow-up Emails To maintain a long-term customer relationship, you need to usually communicate with them. Which means to bring them useful information and update their favorite product information. Therefore, you may need to send follow-up emails. When you want to create a follow-up email based on the pre-made ones, you need to change some points of code of HTML. You can employ Advanced Customization to format manager about prices, time, dates and enclose product links. SMTP Email Settings To ensure your email marketing reaches the right customers and prevents them from going to the spam box, you may need to take advantage of Simple Mail Transfer Protocol (SMTP). SMTP can send your email marketing by twelve verified hostings such as Gmail, Hotmail, Yahoo, Outlook and so on. Cart Abandonment Emails Cart abandonment emails are essential for any businesses to remind customers who abandoned their carts to finish their orders. You need to build a list of customers who left their cart without finishing the payment to send email reminders. In this case, you need to pay more attention to customer care by sending them special discounts, free shipping with personalized templates. Take Advantage Of Automation Platform To simplify the email process, you may need to take advantage of automation applications. For instance, Atom8 is an awesome choice for you to send personalized, engaged, simple processes and user-friendly usage. Atom8 can support the businesses multiple tasks including customer segmentation, personalized email marketing, integration with CRM and other email marketing platforms, sending real-time notification, and managing email contact information. Conclusion With our suggestions, we hope that email automation will never be your burden. We believe that you can strengthen your customers’ relationship and engagement by effective email automation plans.
Leverage data and reports to drive cross-sell
Data and reports have been and will be the solid fundamentals for businesses to plan, control and make decisions to monitor business activities and come up with suitable strategies. Like other strategies, your cross-sell campaigns also need to stick to data and sell reports to generate suitable approaches. Therefore, our article will instruct you on how to utilize data and reports to plan cross-sell strategies . Utilize Data And Reports To Plan Cross-sell Strategies Group Your Customers Before planning your cross sell strategies, you need to identify who are the target audiences. There are various customer types in your stores, so you need to classify them to come up with personalized approaches. The customer’s data, including their ages, genders, jobs, average spendings, behaviors on stores and previous purchases, will be the valuable source for you to group customers into suitable segments. To get this information, you need to take advantage of tracking tools, performance reports and selling reports to summarize data and export to Spreadsheet, then use analytic tools to draw transparent portraits of customers. Select Products For Cross-sell The second thing you need to do is choose a product for cross-selling. The customer data that you withdraw from the first step will be the trustworthy clues for you to decide the suitable products for each customer. For example, a customer who is a teenager usually buys hair care products in your stores, the next the products that should be included in your cross-sell strategies are shampoo, conditioners, combs, hair mist or hair serum. However, this approach is just a predictive model so you may encounter some human mistakes that may worsen your cross-sell effectiveness. Therefore, you should utilize some product recommendation applications to generate more accurate suggestions that stick to customer data. If you use the BigCommerce platform, you can use the Product Recommendation App from GritGlobal. Which is considered as an awesome and effective solution for cross-selling. Conduct Market Analysis Besides directly researching customers behaviors to comprehend customer insights, you may need to pay attention to market analysis as well. Market analysis can give you an overall picture of current markets, the product demands, buying trends, hot products… It will help you evaluate the current situation and plan for future selling. This approach can strengthen your “On Trending” cross-selling strategies; as it helps you know which products are on-trending and then you can suggest them to the customers. Clustering Clustering is an action which uses machine learning to mine and process customers to identify customer segments. It also brings the businesses the prediction of customers behaviors, to test the reaction of customers when they reach the cross-sell recommendation. Clustering will reinforce the accuracy and effectiveness of product suggestions before launching out to customers. They also help the sellers select the most suitable approach to cross-sell. Conclusion Cross-selling based on customers data and reports is considered as one of the most accurate approaches to cross-sell. We hope you can conduct cross-selling in your eCommerce effortlessly and powerfully with our data-based methods.